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... that of the USPTO. But overall, the TMCH has been functioning. And wouldn’t you agree that that in itself can be regarded as a success? Text © Maxim A. Voltchenko 2015 * This piece is not intended to be a review of Internet Law or technology and domain names industry.  This posting may not necessarily represent the views of the author’s employing law firm. Although every effort has been made to verify the accuracy of items in the Sputnik Blog (SM), readers are urged to check independently ...

The approval process for generic top-level domains (gTLDs) is way underway. A top-level domain name (TLD) is the suffix that follows a web address, such as .com, .gov, .edu, and so forth.  A gTLD is any word such as .technology or .store. In December 2013, I wrote that the first wave of gTLDs is in the so-called Sunrise Period. Brand owners may claim their rights to second level registrations. The brand owner can reserve the domain .  Another example. Apple can reserve the address . (Of course, Apple...